Set to open in Summer 2025, Picklewood Courts and Kitchen is shaping up to be a unique “eatertainment” concept in Seattle’s Industrial District. Spearheaded by entrepreneur Nathan Talbot and renowned restaurateur Ethan Stowell, this 25,000-square-foot facility blends the growing popularity of pickleball with high-quality dining.
For Nathan Talbot, a pickleball enthusiast, the concept of Picklewood was inspired by the unmet demand for year-round pickleball in Seattle’s often rainy climate.
“We wanted to create something for the Seattle community, where anyone can come and feel included,” said Talbot. “Picklewood is about flipping the exclusivity of the traditional country club and offering a space for everyone.”
The facility will house 11 courts — seven indoors and four outdoors — catering to players of all levels with open play, lessons and court reservations. True to its inclusive ethos, each court will have its own lounge, and a mezzanine space will accommodate corporate events, parties and family gatherings.
Picklewood’s food program, guided by Stowell’s expertise, promises to elevate the traditional sports facility dining experience.
“We’re focusing on fresh, high-quality ingredients to provide an experience rather than just a meal,” said Talbot.
Inspired by visits to similar venues, the team noticed a gap in culinary offerings and vowed to do better. Guests can expect a full-service restaurant, an outdoor beer garden and even a bagel bar, blending comfort and sophistication.
Picklewood’s brand, crafted in collaboration with the creative team at People People, embodies a fun, campy aesthetic reminiscent of mid-20th-century country clubs. Senior graphic designer Noah Bell explained, “We leaned into playful, inclusive themes with cues from Caddyshack to create a brand that feels welcoming and humorous, celebrating the joy of pickleball.”
The “tongue-in-cheek” branding extends to the name itself, inspired by Bushwood Country Club from the classic film. This branding strategy ensures that Picklewood resonates with both pickleball enthusiasts and newcomers.
Picklewood has already captured the attention of local businesses eager to host events, signaling strong community interest even before its launch. “We’ve had requests from companies to rent space for corporate events,” said Talbot. “People are really excited for a facility of this nature.”
Upon opening, Picklewood Courts and Kitchen is set to become a must-visit destination, blending the best of recreation and hospitality for Seattle residents and visitors alike.
Lessons for Pickleball Entrepreneurs:
- Prioritize Quality Across All Offerings
While many eatertainment venues treat dining as an afterthought, Picklewood believes focusing on fresh, high-quality ingredients can create a standout experience. - Lean Into Inclusivity
Building an inclusive environment — whether through affordable access, diverse offerings or approachable branding — can help your business thrive in competitive markets. - Focus on Dual Functionality
Facilities like Picklewood meet dual needs: recreation and community. By hosting corporate events, parties and family gatherings, they create new revenue streams and foster deeper community ties.
